Analysis for strategic marketing

Bibliographic Details
Main Author: Vithala R Rao Joel H Steckel
Format: Printed Book
Published: New Delhi Pearson 2006
Online Access:https://books.google.co.in/books?id=h8oltKzawYEC&printsec=frontcover&source=gbs_ge_summary_r&cad=0#v=onepage&q&f=false

Internet

https://books.google.co.in/books?id=h8oltKzawYEC&printsec=frontcover&source=gbs_ge_summary_r&cad=0#v=onepage&q&f=false

MG University

Holdings details from MG University
Call Number: 658.802 VIT/A
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