The art and science of marketing

Bibliographic Details
Main Author: Grahame R.dowling
Format: Printed Book
Published: New york Oxford university press 2004
Subjects:
Marketing
Online Access:https://books.google.co.in/books?id=DFduJaZ41MUC&printsec=frontcover&dq=The+art+and+science+of+marketing&hl=en&sa=X&ved=0CB4Q6wEwAGoVChMIj728vJuFxwIVSQWOCh225wuA#v=onepage&q=The%20art%20and%20science%20of%20marketing&f=false

Internet

https://books.google.co.in/books?id=DFduJaZ41MUC&printsec=frontcover&dq=The+art+and+science+of+marketing&hl=en&sa=X&ved=0CB4Q6wEwAGoVChMIj728vJuFxwIVSQWOCh225wuA#v=onepage&q=The%20art%20and%20science%20of%20marketing&f=false

MG University

Holdings details from MG University
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