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Marketing Management: A South Asian Perspective

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Bibliographic Details
Main Authors:	Philip Kotler, Kevin Lane Keller, Abraham Koshy, Mithileshwar Jha
Format:	Printed Book
Published:	Delhi Pearson 2009
Edition:	Ed.13
Subjects:	Marketing Management
Online Access:	https://books.google.co.in/books?id=KN6PqQMnFBAC&printsec=frontcover&dq=marketing+management+by+philip+kotler&hl=en&sa=X&ei=036TVYRwkI64BMWgpugN&ved=0CBwQ6AEwAA#v=onepage&q=marketing%20management%20by%20philip%20kotler&f=false

Internet

https://books.google.co.in/books?id=KN6PqQMnFBAC&printsec=frontcover&dq=marketing+management+by+philip+kotler&hl=en&sa=X&ei=036TVYRwkI64BMWgpugN&ved=0CBwQ6AEwAA#v=onepage&q=marketing%20management%20by%20philip%20kotler&f=false

MG University

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Call Number:	658.8 KOT/M
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