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Service Marketing : People,Techonology,Strategy.

Λεπτομέρειες βιβλιογραφικής εγγραφής
Κύριος συγγραφέας:	Christopher Lovelock
Μορφή:	Printed Book
Έκδοση:	New Delhi Pearson 2010
Έκδοση:	6th.
Θέματα:	Service industries-marketing,Profession-marketing,Customer service-marketing,Marketing management
Διαθέσιμο Online:	https://books.google.co.in/books?id=g0XivufvLLoC&pg=PA642&lpg=PA642&dq=Service+Marketing+:+People,Technology,Strategy.+Christopher+Lovelock+6th+edition&source=bl&ots=GK6NmJgBo7&sig=vh_v1E0fcXrRHrltUIprUb8BAiE&hl=en&sa=X&ei=eLyDVeG-AdCJuATI84W4CA&ved=0CDcQ6AEwAw#v=onepage&q=Service%20Marketing%20%3A%20People%2CTechnology%2CStrategy.%20Christopher%20Lovelock%206th%20edition&f=false


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