Brand Management:The Indian Context

Bibliographic Details
Main Author: YL R Moorthi
Format: Printed Book
Published: Noida Vikas Publishing House Pvt.Ltd. 2010
Subjects:
Brand name products - Management
Health products - Marketing
Product Management - India
Online Access:https://books.google.co.in/books?id=NAlf5y4PtLsC&pg=PR5&dq=Brand+Management:The+Indian+Context&hl=en&sa=X&ei=0UNtVYzXJpS0uQSp0IKIBA&ved=0CB0Q6AEwAA#v=onepage&q=Brand%20Management%3AThe%20Indian%20Context&f=false

Internet

https://books.google.co.in/books?id=NAlf5y4PtLsC&pg=PR5&dq=Brand+Management:The+Indian+Context&hl=en&sa=X&ei=0UNtVYzXJpS0uQSp0IKIBA&ved=0CB0Q6AEwAA#v=onepage&q=Brand%20Management%3AThe%20Indian%20Context&f=false

MG University

Holdings details from MG University
Call Number: 658.8270954 MOO/B
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