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Advertising Management
| Main Author: | |
|---|---|
| Format: | Printed Book |
| Published: |
New Delhi
PHI Prentice Hall
2007
|
| Edition: | 5th. |
| Online Access: | https://books.google.co.in/books?id=trqPlpLpjyAC&pg=PA326&dq=Advertising+Management+++Rajeev+Batra&hl=en&sa=X&ei=8oJdVamtA9DhuQSukIKIAg&ved=0CB0Q6wEwAA#v=onepage&q=Advertising%20Management%20%20%20Rajeev%20Batra&f=false |