Lanean...

Services Marketing And Management

This comprehensive book lucidly explains how services are conceptualized, designed and managed, while providing a clear understanding of the multi-dimensional nature of the sector. Addressing in detail the critical question of services management, the author provides an in-depth exposition of how se...

Deskribapen osoa

Xehetasun bibliografikoak
Egile nagusia: Gilmore, Audrey
Formatua: Printed Book
Argitaratua: New Delhi Response Books 2003
Edizioa:1
Gaiak:

MG University

Aleari buruzko argibideak MG University
Sailkapena: 658.8 GILS
658.804 GIL/S
658.8GIL/S
Alea Egoera zuzenean ez dago erabilgarri
Alea Egoera zuzenean ez dago erabilgarri
Alea Egoera zuzenean ez dago erabilgarri