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A CASE STUDY ON REASONS FOR CUSTOMER SHIFT FROM UNORGANISED TO ORGANISED RETAIL FORMATS
The Indian Retail industry has been gone through a transformation stage particularly in the last five to ten years. This huge transformation is distinctly visible once we see the small kiranas gradually getting replaced by huge shopping malls in the vicinity. This aspect is more visible particularly...
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| Format: | Printed Book |
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REVIEW OF SOCIAL SCIENCES
2018
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| Online Access: | http://10.26.1.76/ks/008426.pdf |