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CHANGING TREND OF CONSUMERISM IN KERALA
The world consumption has expanded at an unprecedented pace over the 20th century. Consumption is viewed by most South Indians as a path to better, freer life; it will bring social status, increased convenience and new forms of mobility and entertainment. Kerala, a state in southern India is known f...
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| Format: | Printed Book |
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International Journal of Current Research
2013
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| Online Access: | http://10.26.1.76/ks/007210.pdf |