Advances in national brand and private label marketing : Fourth International Conference, 2017 /

Bibliographic Details
Main Author: Martinez-Lopez, Francisco J, Ed
Format: Printed Book
Published: Switzerland: Springer, 2017.
Series:Springer proceedings in Business and Economics
Subjects:
Branding (Marketing)
Electronic commerce
Organizational behavior
Business planning
Online Access:https://books.google.co.in/books?id=P2gpDwAAQBAJ&printsec=frontcover&dq=9783319597003&hl=en&sa=X&ved=0ahUKEwjWttGhg6fhAhVKAHIKHQaDAzUQ6AEILzAB#v=onepage&q&f=false

Internet

https://books.google.co.in/books?id=P2gpDwAAQBAJ&printsec=frontcover&dq=9783319597003&hl=en&sa=X&ved=0ahUKEwjWttGhg6fhAhVKAHIKHQaDAzUQ6AEILzAB#v=onepage&q&f=false

MG University

Holdings details from MG University
Call Number: 658.827 Q7
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