Social marketing: changing behaviors for good/

Bibliographic Details
Main Author: Lee, Nancy R.
Other Authors: Kotler, Philip
Format: Printed Book
Published: Caliofornia: Sage, 2016.
Edition:5th ed.
Subjects:
Social marketing.
Behavior modification.
Online Access:https://books.google.co.in/books?id=gPFMBgAAQBAJ&printsec=frontcover&dq=Social+marketing&hl=en&sa=X&ved=0ahUKEwiCy5P6sanXAhWBM48KHcr9COgQ6AEIJTAA#v=onepage&q=Social%20marketing&f=false

Internet

https://books.google.co.in/books?id=gPFMBgAAQBAJ&printsec=frontcover&dq=Social+marketing&hl=en&sa=X&ved=0ahUKEwiCy5P6sanXAhWBM48KHcr9COgQ6AEIJTAA#v=onepage&q=Social%20marketing&f=false

MG University

Holdings details from MG University
Call Number: 658.8 Q6
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