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WHAT DISCRIMINATES PRODUCT - ATTRIBUTE EVALUATIONS IN LOWER SOCIO-ECONOMIC SEGMENTS
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| Format: | Journal Article |
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ABHIGYAN
2008
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| LEADER | 00432nam a22001097a 4500 | ||
|---|---|---|---|
| 999 | |c 120225 |d 120225 | ||
| 100 | |a D. RAMKUMAR; R. VENKATESAKUMAR AND P. THILLAI RAJAN |9 47635 | ||
| 245 | |a WHAT DISCRIMINATES PRODUCT - ATTRIBUTE EVALUATIONS IN LOWER SOCIO-ECONOMIC SEGMENTS | ||
| 260 | |b ABHIGYAN |c 2008 | ||
| 300 | |a p.40-47 |b VOL.25 (4) JANUARY-MARCH, 2008 | ||
| 942 | |c JA | ||
| 952 | |0 0 |1 0 |4 0 |7 0 |9 116973 |a MGUL |b MGUL |c JA |d 2016-12-14 |l 0 |r 2016-12-14 |w 2016-12-14 |y JA | ||