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Theatre Test Of Political Advertising To Check Its Impact On Students

Over a billion dollar has been spent in order to gain that 30 second sweet spot during a prime time on every channel by our politicians. One might presume if they have spent this much huge amount, then ads must be affecting viewers’ vote choice. Somewhat to a surprise, most of the scholars are yet t...

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Bibliografiske detaljer
Hovedforfatter:	Rachin Suri; Heera Lal Sharma and Deepak Sharma
Format:	Journal Article
Udgivet:	Abhigyan 2016
Fag:	ELECTIONS; > CAMPAIGN EFFECTS; > PERSUATION

Lignende værker

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