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Advertising and Brand Building: Principles and Case Studies
| Main Author: | |
|---|---|
| Format: | Printed Book |
| Published: |
New Delhi
New Century
2012
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| LEADER | 00454nam a22001337a 4500 | ||
|---|---|---|---|
| 020 | |a 9788177083156 | ||
| 082 | |a 659.1 |b PON/AD | ||
| 100 | |a Pongiannan, K | ||
| 245 | |a Advertising and Brand Building: Principles and Case Studies | ||
| 260 | |a New Delhi |b New Century |c 2012 | ||
| 300 | |a 194p. |b Hb | ||
| 942 | |c BK | ||
| 999 | |c 5396 |d 5396 | ||
| 952 | |0 0 |1 0 |4 0 |6 659_100000000000000_PON_AD |7 0 |8 NFIC |9 6755 |a KUFOSSMEL |b KUFOSSMEL |c GEN |d 2016-06-07 |o 659.1 PON/AD |p 11850 |r 2016-06-07 |y BK | ||