Media planning and buying: principles and practice in the Indian context/

समान संसाधन

• Media planning and buying: principles and practice in the Indian context /
  द्वारा: Arpita Menon, .
  प्रकाशित: (2010)
• Media planning
  द्वारा: Adams, James R.
  प्रकाशित: (1977)
• Media planning/2e
  द्वारा: Adams, James R.
  प्रकाशित: (1977)
• Marketing and media studies
  द्वारा: Brunson,James L
  प्रकाशित: (1984)
• Media handbook : a complete guide to advertising media selection, planning, research, and buying
  द्वारा: Katz, Helen E.
  प्रकाशित: (2010)