Business market management (B2B): understanding,creatig and delivering value /

Bibliografski detalji
Glavni autor: Anderson, James C
Daljnji autori: Narus,James A., Das Narayanadas, Seshadri,D V R.
Format: Printed Book
Izdano: Delhi : Pearson Education Asia , 2011.
Izdanje:3rd ed.;
Teme:
Marketing management

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