Service management and marketing: customer relationship management approach /

Antzeko izenburuak

• Service management and marketing: A customer relationship management and approach
  nork: Gronroos, Christian
  Argitaratua: (2001)
• Service management and marketing: Customer management in service competition
  nork: Gronroos, Christian
  Argitaratua: (2007)
• Customer relationship management A strategic approach to marketing /
  nork: Mukerjee, Kaushik
  Argitaratua: (2007)
• Customer relationship management A databased approach /
  nork: Kumar, V.
  Argitaratua: (2006)
• Customer relationship management /
  nork: Vetrivel, T.
  Argitaratua: (2011)