Loading...

QR Code

Essentials of services marketing : concepts, strategies and cases /

Bibliographic Details
Main Author:	Hoffman, K Douglas .
Other Authors:	Bateson, John E G .
Format:	Printed Book
Published:	Singapore : Thomson , 2002.
Edition:	2nd ed.;
Subjects:	Marketing management

Similar Items

Services marketing: concepts, strategies and cases /
by: Hoffman, K Douglas
Published: (2006)

Essentials of services marketing: Concepts, strategies and cases
by: Hoffman, K Douglas; Bateson, John E G
Published: (2004)

Essentials of Services Marketing:Concepts, Strategies and Cases
by: K.Douglas Hoffman, et al.
Published: (2002)

Services marketing : concepts, strategies and cases /
by: Hoffman, K. Douglas
Published: (2017)

Services marketing Concepts, strategies and cases /
by: Hoffman, K. Douglas
Published: (2007)

Services Marketing: Concepts, Strategies and Cases
by: Hoffman, Douglas K
Published: (2007)

Marketing management: Strategy and cases
by: Dalrymple, Douglas J and Parsons, Leonard J
Published: (1976)

Marketing management: Strategy and cases
by: Dalrymple, Douglas J and Parsons, Leonard J
Published: (1983)

Marketing: Concepts and strategies
by: Pride, William M and Ferrel, O C
Published: (2009)

Marketing: Concepts and strategies
by: Bedekar, S J
Published: (1991)

Marketing: Concepts and strategies
by: Pride, William M and Ferrel, O C
Published: (1991)

Marketing: Concepts and strategies
by: Pride, William M; Ferrell, O C
Published: (1995)

Marketing: Concepts and strategies
by: Pride, William M; Ferrell, O C
Published: (2000)

Marketing concepts and strategies /
by: Pride, William M
Published: (1996)

Marketing concepts and strategies /
Published: (2005)

Marketing : concepts and strategies
by: Bedekar, S J
Published: (1991)

Essentials of service marketing : concepts, strategies & cases /
by: Hoffman, K. Douglas
Published: (2002)

Marketing concepts and cases /
by: Rajagopal, .
Published: (1999)

Marketing concepts and cases /
by: Rajagopal, .
Published: (2001)

Marketing: Concepts and Strategies
by: Pride, William M.
Published: (2005)

Essentials of marketing: Text and cases
by: Lancaster, Geoffrey; Massingham, Lester
Published: (1994)

Services marketing: concepts& practices /
by: Ramneek Kapoor
Published: (2011)

Marketing management strategy and cases /
by: Dalrymple, Douglas J.
Published: (1986)

Service marketing: text and cases /
by: Harsh V Verma
Published: (2007)

Services marketing: texts and cases
by: Baron, Steve
Published: (2007)

Marketing, environment,concepts and cases
by: Mehta, Subhash C
Published: (1980)

Marketing management: Cases and concepts
by: Dholakia, Nikhilesh, et.al
Published: (1993)

Marketing management: Cases and concepts
by: Dholakia, Nikhilesh, et al
Published: (1978)

Marketing management: Cases and concepts
by: Dholakia, Nikhilesh, et.al
Published: (1998)

Marketing management: Cases and concepts
by: Dholakia, Nikhilesh, et.al
Published: (2003)

Marketing management: Cases and concepts
by: Dholakia, Nikhilesh, et.al
Published: (2003)

Marketing: Environment, concepts and cases
by: Mehta, Subhash C
Published: (1986)

Marketing management: concepts and cases
by: Sanjib Dutta
Published: (2003)

Services marketing: people, technology, strategy /
by: Lovelock, Christopher
Published: (1999)

Services marketing: operation, management and strategy/
by: Clow, Kenneth
Published: (2003)

Services marketing: people, technology, strategy /
by: Lovelock, Christopher
Published: (2010)

Service marketing: concepts, practices & cases from Indian environment /
Published: (2005)

Service marketing; concepts, planning and implementation
by: Bhattacharjee, C.
Published: (2010)

Cases in marketing: decisions, policies, strategies
by: Still, Richard R.
Published: (1972)

Complete marketer : 60 essential concepts for marketing excellence
by: McDonald, Malcolm, Meldrum, Mike
Published: (2013)