Visual persuation: the role of images in advertising

Antzeko izenburuak

• Visual persuasion : the role of images in advertising /
  nork: Messaris, Paul
  Argitaratua: (1997)
• Advertising management
  nork: Batra, Rajeev
  Argitaratua: (2009)
• Imaging in advertising : verbal and visual codes of commerce
  nork: Johnson, Fern L.
  Argitaratua: (2008)
• Advertising : an I M C perspective /
  nork: Murthy,S.N
  Argitaratua: (2011)
• Advertising
  nork: Norris, James S
  Argitaratua: (1987)