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Digital luxury : transforming brands and consumer experiences

The fashion and luxury industries have been well-established for centuries, but the new disruptive digital environment is causing these industries to rethink their business case and adapt their brand offerings for consumers and experiences both online and offline, mixing physical place and digital s...

पूर्ण विवरण

ग्रंथसूची विवरण
मुख्य लेखक: Batat, Wided
स्वरूप: Printed Book
प्रकाशित: London Sage 2019
विषय:

Kannur University

होल्डिंग्स विवरण से Kannur University
बोधानक: 658.827 BAT/D
प्रति लाइव स्थिति उपलब्ध नहीं है