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Corporate communication :principles and practice

A comprehensive and engaging textbook that helps in understanding the underlying concepts and real-life strategies of communication in modern day corporate set-ups. A non-exhaustive list of the functions of corporate communication involves identifying and segmenting stakeholders, promoting brand po...

Deskribapen osoa

Xehetasun bibliografikoak
Egile nagusia: Jaishri Jethwaney
Formatua: Printed Book
Argitaratua: London Sage 2018
Gaiak:

Kannur University

Aleari buruzko argibideak Kannur University
Sailkapena: 658.45 JAI/C
Alea Egoera zuzenean ez dago erabilgarri