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Corporate communication :principles and practice
A comprehensive and engaging textbook that helps in understanding the underlying concepts and real-life strategies of communication in modern day corporate set-ups. A non-exhaustive list of the functions of corporate communication involves identifying and segmenting stakeholders, promoting brand po...
| Hlavní autor: | |
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| Médium: | Printed Book |
| Vydáno: |
London
Sage
2018
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| Témata: |
Kannur University
| Signatura: |
658.45 JAI/C |
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| Jednotka | Neznámá aktuální dostupnost |