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Mass media research : an introduction
Reflecting the latest developments from the field, MASS MEDIA RESEARCH: AN INTRODUCTION, 10E, delivers a comprehensive overview of mass communication research and a thorough exploration of each major approachincluding qualitative research, content analysis, survey research, longitudinal research and...
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| Format: | Printed Book |
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Andover
cengage
2019
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| Edition: | 10 |
| Series: | Wadsworth series in mass communication and journalism
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