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Intercultural business negotiations : deal-making or relationship building?

Negotiations occupy a prominent place in the world of business, especially when it comes to international deals. In an increasingly global business environment, understanding and managing cultural differences is key to successful negotiations. This book highlights two basic components of negotiatio...

Ausführliche Beschreibung

Bibliographische Detailangaben
1. Verfasser: Usunier, Jean-Claude
Format: Printed Book
Veröffentlicht: London Routledge 2019
Schlagworte:

Kannur University

Bestandesangaben von Kannur University
Signatur: 658.4052 USU/I
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