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Intercultural business negotiations : deal-making or relationship building?

Negotiations occupy a prominent place in the world of business, especially when it comes to international deals. In an increasingly global business environment, understanding and managing cultural differences is key to successful negotiations. This book highlights two basic components of negotiatio...

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Podrobná bibliografie
Hlavní autor: Usunier, Jean-Claude
Médium: Printed Book
Vydáno: London Routledge 2019
Témata:

Kannur University

Informace o exemplářích z: Kannur University
Signatura: 658.4052 USU/I
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