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Building brand experiences :

Retaining brand relevance is fundamental to organizational success, and an increasing challenge that high-level marketing professionals now face. In the past, many have responded with product or price-based competition, yet this can only propel a brand so far when it comes to retaining long-term rel...

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Bibliografische gegevens
Hoofdauteur: Coleman, Darren
Formaat: Printed Book
Gepubliceerd in: London Koganpage 2018
Onderwerpen:

Kannur University

Exemplaargegevens van Kannur University
Plaatsingsnummer: 658.827 COL/B
Kopie Status is onbeschikbaar