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Building brand experiences :

Retaining brand relevance is fundamental to organizational success, and an increasing challenge that high-level marketing professionals now face. In the past, many have responded with product or price-based competition, yet this can only propel a brand so far when it comes to retaining long-term rel...

詳細記述

書誌詳細
第一著者: Coleman, Darren
フォーマット: Printed Book
出版事項: London Koganpage 2018
主題:

Kannur University

予約・返却請求 Kannur University
請求記号: 658.827 COL/B
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