Cargando...

Myth of the ethical consumer /

"Do consumers really care where products come from and how they are made? Is there such a thing as an 'ethical consumer'? Corporations and policy makers are bombarded with international surveys purporting to show that most consumers want ethical products. Yet when companies offer such...

Descripción completa

Detalles Bibliográficos
Autor principal: Devinney, Timothy M.
Otros Autores: Auger, Pat, Eckhardt, Giana M.
Formato: Printed Book
Publicado: Cambridge ; New York : Cambridge University Press, 2010.
Materias:

Kannur University

Detalle de Existencias desde Kannur University
Número de Clasificación: 174 DEV/M
Copia Stack Estatus de actividad no disponible