Lateral marketing: New techniques for finding breakthrough ideas /

Antzeko izenburuak

• Lateral marketing : new techniques for finding breakthrough ideas
  nork: Philip Kotler and Fernando Trias
  Argitaratua: (2006)
• Lateral marketing: new techniques for finding breakthrough ideas /
  nork: Kotler, Philip .
  Argitaratua: (2006)
• Lateral Marketing: New techniques for finding break through ideas
  nork: Kotler, Philip; Trias De Bes, Fernando
  Argitaratua: (2006)
• Principles of marketing
  nork: Kotler, Philip
  Argitaratua: (1999)
• Marketing management
  nork: Kotler, Philip
  Argitaratua: (1999)