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Brand Management: The Indian context

Bibliografske podrobnosti
Glavni avtor: Moorthi, Y.L.R
Format: Printed Book
Jezik:Undetermined
English
Izdano: New Delhi Vikas Publishing House Pvt Ltd 2003
Teme:
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650 |a Brand success, product sales, Brand Failure Brand Equity, Brand Extension, Brand personality, Brand Respositoning 
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