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Consumer behaviour towards branded rice and rice products in Thrissur District
The study entitled "Consumer behaviour towards branded rice and rice products in Thrissur District" was undertaken with the following objectives: * To find out the share of branded rice and rice products in total rice and rice product consumption; * To examine the consumer behaviour...
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| その他の著者: | |
| フォーマット: | Ph.D Thesis |
| 言語: | Undetermined |
| 出版事項: |
Vellanikkara
Department of Rural Marketing Management, College of Co-operation, Banking and Management
2002
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