Blue Ocean Strategy:how to create uncontested market space and make the competition irrelevant

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Bibliographic Details
Main Author: Kim, Chan W
Other Authors: Mauborgne, Renee
Format: Printed Book
Published: USA Harward business publication 2005
Subjects:
market boundaries

Kerala Agricultural University

Holdings details from Kerala Agricultural University
Call Number: 658.802 KIM/BL
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Copy Gen Live Status Unavailable

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