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LEADER |
00750nam a22002297a 4500 |
003 |
OSt |
999 |
|
|
|c 193496
|d 193496
|
020 |
|
|
|a 9780071344449
|
082 |
|
|
|a 005.741 BER/BU
|
100 |
|
|
|a Berson, Alex
|
245 |
|
|
|a Building data mining applications for CRM
|
260 |
|
|
|a New Delhi
|b Tata McGraw Hill Publishing
|c 2000
|
300 |
|
|
|a xxvii, 510p
|
546 |
|
|
|a English
|
650 |
|
|
|a Neural networks
|
650 |
|
|
|a Customer profitability
|
650 |
|
|
|a Customer Acquisition
|
650 |
|
|
|a Customer retension
|
700 |
|
|
|a Smith, Stephen
|
700 |
|
|
|a Thearling, Kurt
|
942 |
|
|
|2 ddc
|c BK
|
952 |
|
|
|0 0
|1 0
|2 ddc
|4 0
|6 005_741000000000000_BER_BU
|7 0
|8 Gen
|9 200083
|a KAUCLV
|b KAUCLV
|c GENERAL
|d 2019-10-17
|g 375.00
|o 005.741 BER/BU
|p 810685
|r 2019-10-17
|y BK
|z Transferred from CeG, KAU
|