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Managing Emotional Appeal in Advertising
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Printed Book |
| Language: | Undetermined English |
| Published: |
Hyderabad
The Icfai University Press
2008
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|---|---|---|---|
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| 020 | |a 8131414035 | ||
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| 082 | |a 659.1 |b PRA/MA | ||
| 100 | |a Pramod, Rao | ||
| 245 | |a Managing Emotional Appeal in Advertising | ||
| 260 | |a Hyderabad |b The Icfai University Press |c 2008 | ||
| 300 | |a 205 | ||
| 365 | |b Rs.400/- | ||
| 700 | |a Ravikant, S.Wawge | ||
| 942 | |2 ddc |c BK | ||
| 999 | |c 187557 |d 187557 | ||
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