Strategic Brand Management : Building, Measuring, and Managing Brand Equity

Míreanna Comhchosúla

• Strategic Brand Management : building, measuring and managing brand equity
  le: Kevin Lane Keller
  Foilsithe: (2003)
• Strategic Brand Management
  le: Kevin Lane Keller
  Foilsithe: (2011)
• Strategic brand management: building measures and managing brand equity /
  le: Keller, Kevin Lane
  Foilsithe: (2011)
• Strategic brand management: Building, measuring and managing brand equity
  le: Keller, kevin Lane
  Foilsithe: (2003)
• Strategic brand management: Building, measuring, and managing brand equity
  le: Keller, Kevin Lane
  Foilsithe: (2004)