Marketing management : cases and concepts

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Dettagli Bibliografici
Autore principale: Bhandari, Labdhi
Altri autori: Dholakia, Nikhilesh, Jain, Abhinandan K, Khurana, Rukesh
Natura: Printed Book
Lingua:Undetermined
English
Pubblicazione: New Delhi Macmillan India Limited 1978
Soggetti:
Market segmentation
marketing research
sales managemetn
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