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Consumer behavior

書目詳細資料
主要作者:	Schiffman, Leon G
其他作者:	Wisenblit, Joseph, Ramesh Kumar, S
格式:	Printed Book
出版:	India Pearson India Education Services 2016
版:	11
主題:	Consumers, Marketers and Technology Communication and consumer Behaviour Consumers in their social and cultural settings Consumers decision making, marketing ethics and consumer research

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