Customer relationship management : concepts and technologies

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Sonraí Bibleagrafaíochta
Príomhúdar: Buttle, Francis
Údair Eile: Maklan, Stan
Formáid: Printed Book
Foilsithe: London Routledge 2015
Eagrán:3
Ábhair:
Understanding customer relationships
Strategic CRM
Operational CRM
Analytical CRM
Realizing the benefits of CRM

Kerala Agricultural University

Sonraí sealbhúcháin ó Kerala Agricultural University
Gairmuimhir: 658.812 BUT/CU
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