Marketing value metrics: a new metrics model to measure marketing effectiveness

Bibliografiske detaljer
Hovedforfatter: Mcdonald, Malcolm
Andre forfattere: Maklan, Stan, Mouncey, Peter
Format: Printed Book
Udgivet: London Kogan page limited 2014
Fag:
Strategic Marketing Planning
Three Level Marketing Accountability
Segmentation
Turning Strategy into Action
Social Media

Kerala Agricultural University

Detaljer om beholdninger fra Kerala Agricultural University
Klassifikationsnummer: 658.83 MCD/MA
Kopi Gen Live Status Unavailable

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