Marketing value metrics: a new metrics model to measure marketing effectiveness

Manylion Llyfryddiaeth
Prif Awdur: Mcdonald, Malcolm
Awduron Eraill: Maklan, Stan, Mouncey, Peter
Fformat: Printed Book
Cyhoeddwyd: London Kogan page limited 2014
Pynciau:
Strategic Marketing Planning
Three Level Marketing Accountability
Segmentation
Turning Strategy into Action
Social Media

Kerala Agricultural University

Manylion daliadau o Kerala Agricultural University
Rhif Galw: 658.83 MCD/MA
Copi Gen Nid yw'r Statws Byw ar Gael

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