Financial services marketing a study on marketing practices of banks in Kerala on service quality dimensions

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Xehetasun bibliografikoak
Egile nagusia: Kalidas, M G
Formatua: Electronic Thesis
Hizkuntza:English
Gaiak:
Banks in Kerala
Banks in Kerala||Commerce||Financial services marketing||Marketing practice
Commerce
Financial services marketing
Marketing practice
Sarrera elektronikoa:http://hdl.handle.net/10603/20950
Deskribapena
Deskribapen fisikoa:xv,343p.
Bibliografia:p.312-324, Appendix p.325-343

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