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Influence of Brand Equity on the Purchase Intention towards Domestic and Foreign Brands of Cosmetics

Detalhes bibliográficos
Autor principal:	Smisha K
Formato:	Electronic Thesis
Idioma:	English
Assuntos:	Brand Equity Brand Equity\|\|Cosmetics Brands\|\|Cosmetics Brands-Domestic\|\|Cosmetics Brands-Foreign\|\|Purchase Intention Cosmetics Brands Cosmetics Brands-Domestic Cosmetics Brands-Foreign Purchase Intention
Acesso em linha:	http://hdl.handle.net/10603/193424

http://hdl.handle.net/10603/193424

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