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A STUDY ON THE RELATIONSHIP MARKETING ORIENTATION OF COMMERCIAL BANKS IN KERALA

ग्रंथसूची विवरण
मुख्य लेखक:	RAMYA KRISHNAN M.
स्वरूप:	Electronic Thesis
भाषा:	English
विषय:	commercial banks commercial banks\|\|customer loyalty\|\|customer satisfaction\|\|relationship marketing in banks\|\|relationship marketing orientation\|\|relationship quality\|\|switching behavior of bank customers customer loyalty customer satisfaction relationship marketing in banks relationship marketing orientation
ऑनलाइन पहुंच:	http://hdl.handle.net/10603/140026

द्वारा Ramya Krishnan, M
प्रकाशित 2015

Ph.D Thesis

समान संसाधन