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The influence of media on consumer behaviour: an examination of the role of newspaper, cinema, theatre, television and internet

Detalles Bibliográficos
Autor Principal: Sushanth P J
Formato: Electronic Thesis
Idioma:English
Subjects:
Acceso en liña:http://hdl.handle.net/10603/13009
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por Sushanth, P J
Publicado 2010
Ph.D Thesis
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