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Brand failures the truth about the 100 biggest branding mistakes of all time
| Autor Principal: | |
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| Formato: | Printed Book |
| Idioma: | English |
| Publicado: |
New Delhi
Kogan page India
2005
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| Subjects: |
| descrición da copia: | Includes bibliographical references and index |
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| Descrición Física: | xii, 260p. |
| ISBN: | 0749439270 |