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Branding a store

التفاصيل البيبلوغرافية
المؤلف الرئيسي:	Floor, Ko
التنسيق:	Printed Book
اللغة:	English
منشور في:	London Kogan page 2007
الموضوعات:	House brands - marketing > Brand name products - marketing > Retail trade

مواد مشابهة

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بواسطة: Beverland, Michael
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Branding a store : How to build successful retail brands in a changing market place
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Harvard business review on brand management.
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