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Behind powerful brands from strategy to campaign

Xehetasun bibliografikoak
Egile nagusia:	Jones, John Philip
Formatua:	Printed Book
Hizkuntza:	English
Argitaratua:	New Delhi Tata Mc-Graw-Hill 2000
Gaiak:	Brands > Branding

Antzeko izenburuak

Behind powerful brands: from strategy to campaign
nork: Jones, John Philip; Author
Argitaratua: (2000)

Brand Society How Brands Transform Management and Lifestyle
nork: Martin Kornberger
Argitaratua: (2010)

Building Brand Value:Five Steps to Building Powerful Brands
nork: Parameswaran, M.G
Argitaratua: (2006)

Branding A practical guide to planning your strategy /
nork: Randall, Geoffrey
Argitaratua: (2004)

Branding demystified plans to payoffs
nork: Verma, Harsh V.
Argitaratua: (2010)

Brand management the Indian contest
nork: Moorthi, Y.L.R
Argitaratua: (2010)

Brand management the Indian contest
nork: Moorthi, Y.L.R
Argitaratua: (2003)

Brand From the Norwegian
Argitaratua: (1967)

What is in a name? advertising and the concept of brands
nork: Jones, John Philip
Argitaratua: (2003)

Fashion brands: branding style from Armani to Zara /
nork: Tungate, Mark .
Argitaratua: (2009)

Brands in the Balance
nork: Drawbaugh, Kevin
Argitaratua: (2001)

Brand immortality /
nork: Pringle, Hamish .
Argitaratua: (2008)

Brand Vision to Brand Evalution; Strategic Process of Growing and Strengthening brands
nork: Chernatony,Leslie de
Argitaratua: (2009)

Creating powerful brands
nork: Chernatony, Leslie De ; McDonald, Malcom; Wallace, Elaine
Argitaratua: (2015)

Creating powerful brands /
nork: Chernatony, Leslie de .
Argitaratua: (2006)

Strategic brand management
nork: Keller,Kevin Lane
Argitaratua: (2013)

Right side up: building brands in the age of the organised consumer
nork: Mitchel, Alan
Argitaratua: (2003)

Brand valuation: concepts and applications
nork: Kambhammettu, Shyam Sunder
Argitaratua: (2005)

Brand Management The Indian Context
nork: Moorthi,Y L R
Argitaratua: (2010)

Brands and branding /
nork: Brown, Stephen
Argitaratua: (2016)

Brands and branding
nork: Clifton, Rita ; Simmons, John
Argitaratua: (2009)

Brands and branding
nork: Clifton, Rita ; Simmons, John
Argitaratua: (2006)

Managing Indian brands
nork: Ramesh Kumar, S.
Argitaratua: (2002)

27 Brand practices
nork: Kapoor, Jagdeep
Argitaratua: (2004)

Brand management /
nork: Jaya Sharma, .
Argitaratua: (2009)

New strategic brand management creating and sustaining brand equity long term
nork: Kapferer, Jean-Noel
Argitaratua: (2009)

Brand Equity Measurment :Concepts and Applications
Argitaratua: (2007)

Brand management : co-creating meaningful brands /
nork: Beverland, Michael
Argitaratua: (2018)

Building brand value: five steps to building powerful brands
nork: Parameswaran, MG
Argitaratua: (2006)

Brand sense: Sensory secrets behind the stuff we buy
nork: Lindstorm, Martin
Argitaratua: (2010)

Strategic brand communication campaigns /
nork: Schultz, don E .

Brand management
nork: Malviya, Subhash
Argitaratua: (2007)

United we brand how to create a cohesive brand that is seen, heard and remembered
nork: Moser, Mike
Argitaratua: (2003)

Power brands : measuring , making, managing brand success
nork: Perrey, Jesko;; Freundt, Tjark; Spillecke, Dennis
Argitaratua: (2015)

Creating powerful brands : the strategic route to success in consumer, industrial, and service markets /
nork: De Chernatony, Leslie
Argitaratua: (2011)

Brands and branding /
nork: Clifton, Rita .
Argitaratua: (2002)

Total Brand Management: An Introduction
nork: Braj Mohan, Chaturvedi
Argitaratua: (2004)

Brand Building; New Dimensions
Argitaratua: (2008)

Case Studies on Brand Management
Argitaratua: (2007)

Managing modern brands : Cult theory and psychology /
nork: Mareen Thomas Cherian
Argitaratua: (2017)