Meaning and sources of marketing theory

相似書籍

• The sage handbook of marketing theory
  由: Maclaran,Pauline
  出版: (2013)
• Foundations of marketing theory: toward a general theory of marketing /
  由: Hunt, Shelby .
  出版: (2003)
• Marketing theory and practice
  出版: (1995)
• Marketing theory: student text /
  出版: (2010)
• Men, motives, and markets
  由: Alderson, Wroe; Halbert, Michael H
  出版: (1976)