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130122t xxu||||| |||| 00| 0 eng d |
080 |
|
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|a 658.8
|b STE
|
100 |
|
|
|a Steckstor, Denise
|9 22681
|
245 |
|
|
|a Effects of cause-related marketing on customers attitudes and buying behavior
|
300 |
|
|
|a xvi, 176p.
|
490 |
|
|
|a Applied marketing science/Angewandte marketingforschung
|
653 |
|
|
|a Customer attitudes
|
653 |
|
|
|a Buying behaviour - Marketing
|
942 |
|
|
|c BK
|6 _
|
260 |
|
|
|b Weisbaden
|c 2012
|a Springer
|9 22682
|
020 |
|
|
|a 9783834932402
|
999 |
|
|
|c 65898
|d 65898
|
952 |
|
|
|0 0
|1 0
|2 udc
|4 0
|6 6588_STE
|7 0
|9 78250
|a UL
|b UL
|d 2012-12-31
|e 94
|g 0.00
|o 658.8 STE
|p 00068262
|r 2012-12-31
|v 0.00
|w 2012-12-31
|y BK
|