Steckstor, D. (2012). Effects of cause-related marketing on customers attitudes and buying behavior. Weisbaden.
Chicago Edition CitationSteckstor, Denise. Effects of Cause-related Marketing on Customers Attitudes and Buying Behavior. Springer: Weisbaden, 2012.
MLA Edition CitationSteckstor, Denise. Effects of Cause-related Marketing on Customers Attitudes and Buying Behavior. Weisbaden, 2012.
Warning: These citations may not always be 100% accurate.